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Lara is Chief Digital Officer at The Scouts, where she leads the digital transformation strategy across an organization of 140,000 volunteers in a network of 8,500 local groups, who deliver weekly Scouting to over 350,000 young people to help develop their Skills for Life. She has spent 25 years delivering digital innovation across diverse sectors. In the last decade Lara has driven digital transformation and strategic change in the charity sector, where she is passionate about using digital technology to increase the effectiveness of the charities.